Task 1

Award Specific Unit 4

Date : 2 February 2012

Workshop 1 : Mash Potato Mountain

- Briefing. Sketchbooks. Online Image Aggregators. The Extended Mind

Surfacing ones own practice. Investigating the relation between order and

chance and the ways in which randomness, when given a particular frame,

can reveal unexpected and new patterns.

Develop an enquiry into one of the two design tasks as stated below.

Extend this into your design practice and document your process. Ready for

assessment.

Deadline: Ongoing

Design Task:

Explore the trans-formative material / pictorial artifacts imposed upon an

original image (self designed or found) as it passes into a digital medium.

Consider the effects of it being downloaded & distributed via the www. How

does this process conceptually & visually alter the original image? How does

this change its intended meaning? What is lost and what is gained from an

image becoming 'available' & 'accessible' to a global market?

How can you effectively convey this altered meaning through design? Develop

a poster and consider the effects of dispersal /compression / disintegration /

multiplicity over the original.

Design Task 2:

Designer as archivist. Using found imagery communicate an idea based on

visual content / context and/or composition/ colour & form.

Organise these images without commentary and according to your own

taxonomy.

Expand upon the notion of a visual narrative and explore diversity and

specificity through your approach.

Consider the use of Internet tools and be creative in the way you use these

tools, don't limit yourself exclusively to sourcing your images online.

During this design task, document your process of selection.

'the more we get involved with this process of entropy as an organizing force

the more planning and chance become the same thing' - Robert Smithson

Referenced work:

Hans Peter Feldmann - Sonntagsbilder

http://www.liveauctioneers.com/item/2718200

http://www.303gallery.com/artists/hanspeter_

feldmann/index.php?exhid=73&p=images

R.Arden - The World as Will and Representation

http://www.royarden.com/pages/worldas.html

Image Archives:

Collect the World Exhibition 2011

http://collectheworld.tumblr.com/archive

Golden Voyager Record Mission 1977

http://www.laboiteverte.fr/le-voyager-golden-record-comment-se-presenteraux-

extraterrestres/

Online search tools:

Google image recognition

http://www.google.com/insidesearch/searchbyimage.html

Search by drawing

http://labs.systemone.at/retrievr/

Search by colour

http://labs.ideeinc.com/multicolr/#

Image Aggregators:

http://jjjjound.com/

http://ffffound.com/

http://haw-lin.com/

Extended reading:

Nelson, Gerald. ʻDDDDoomedʼ Oct 2011.

http://www.makingknown.org/editionmk/

Troemel, Brad 'Obsession With Compression' March 2011.

http://cerealrecords.com/3318/

Nash, Adam. Dodds, Christoper. 'Manifesto Of Virtual Art'. Mar 2010.

http://www.acva.net.au/blog/detail/acva_manifesto_of_virtual_art

Benjamin, Walter.